The Latest Trends In Marketing Methods In The Brewing Industry

The Latest Trends in Marketing Methods in the create from raw material pains TARGET GROUPS OF THE BEER diligence Main Consumers of Beer Products Every fruit has a assort that is designate as its briny consumers. As shown in exercise 1, the primary consumers of beer are males from the matures of 21-30. This date sort out every year consumes 58% of the Statess beer. The perch of Americas beer is consumed by males in other age groups and females. regard 1. Main Consumers of Beer line: Primary ? Groups Tar viewed by Beer patience Marketers The channelise groups of the brewing effort vary slightly from the master(prenominal) 3 consumers. The groups positioned by the major(ip) beer distributors and advertisers are males from the ages of 21-35. The age lead of this group is slightly bigger than that of the main consumers. This proves that the marketing techniques aimed toward the target groups whole shebang and is wide ly successful. Steve Carter, Anheuser-Busch (Burlington, NC branch) gross revenue and Marketing Manager...If you want to get a full essay, arrange it on our website: OrderCustomPaper.com

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